Wednesday, September 3, 2014

Georgia Grown Profile: Royal Food Service

Originally published in the Dec. 25, 2013, issue
 
Business covers distribution around the Southeast
By Jenna Saxon, press office

Royal Food Service is known as the Southeast's premier distributor of fresh produce and dairy products. Royal Food Service is an Atlanta-based foodservice distributor covering the areas of Montgomery, Ala., to Aiken, SC., and from Chattanooga, Tenn., to Tifton, Ga. The company was founded in 1994 and employs approximately 180 fulltime employees. Royal Food Service’s cold storage and warehouse facilities span more than 48,000 square feet with 50 refrigeration-equipped distribution trucks. 

Its direct market includes casual dining establishments, schools, institutional feeders, hotels, healthcare facilities, country clubs and wholesale. Royal Food Service makes significant efforts to be socially responsible through energy conservation practices such as low-wattage CFL lighting, cardboard recycling, energy-efficient technologies and other practices.

Royal Food joined Georgia Grown at the gold membership level to improve its visibility by connecting to the many resources the program offers. Royal Food hopes to gain publicity, information and exposure through its membership. The company promotes several Georgia-grown produce items and felt joining the Georgia Grown program was a perfect opportunity to become more involved in Georgia’s agriculture industry.

“We believe that our Georgia Grown membership fosters a positive relationship that supports our marketing effort,” said Reed Crouch of Royal Food. “Royal Food supports Georgia Grown for all of the right reasons; to support our local economy and Georgia farmers, increases freshness and life of products and to meet the demand of a growing number of customers who require locally grown products.”

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