Georgia Grown Profile: Southern Nuts

Originally published in the Jan. 22, 2014, issue

 

Retail facility focuses on shelled, unshelled pecans

 

By Jenna Saxon, press office

 

Southern Nuts is a family-owned-and-operated pecan retail facility in Lyons, Ga. The Jordan family began growing pecans more than 20 years ago and founded Southern Nuts in 2008. The company sells its own homegrown products at its retail location and online with a focus on shelled and unshelled pecans. Southern Nuts takes pride in the quality of its shelled and unshelled pecans and offers Oconee, Desirable, Sumner and Stuart varieties. In addition to pecans, customers can also find Georgia-grown jams, jellies, sauces, raw honey, Vidalia Onion dressings, chocolate covered pecans, cookbooks and more.

 

Southern Nuts joined the Georgia Grown program at the gold membership level with the hope of increasing the exposure of its business and to network with other agribusinesses in Georgia.

 

“We hope to gain more exposure, improve our marketing and increase sales through our membership with Georgia Grown,” said Debbie Jordan of Southern Nuts.

 

Georgia Grown acts as an outlet for Southern Nuts to meet and network with other tree and pecan growers while increasing the awareness of its operation. The company stands behind Georgia Grown and the program initiative and serves as an ambassador for the program by encouraging other agribusinesses to join.

 

“We help promote Georgia Grown by talking to other local businesses about the benefits that we have seen since joining,” Jordan said.

 

In addition to sharing its testimony, Southern Nuts also assists in marketing the Georgia Grown program by featuring the Georgia Grown logo on its product labels, website and marketing materials.