Originally published in the April 16, 2014, issue
Platinum
member to promote state agriculture industry through program
By Erica Lummus, spring intern
Coggins Produce grows, packs and ships
fresh produce from south Georgia’s sandy soils. The business produces an
assortment of produce including carrots, sweet potatoes, sweet corn, green
beans, edamame, blueberries, blackberries and numerous row crops as well.
Coggins Produce is extremely proud to be
a Georgia produce company and looks forward to marketing as such and informing
the community of the variety of produce that they offer.
“It is important to the company that
people know what kind of crops we grow and the region we grow them in,” said Jamie
Brannen, assistant general manager of Coggins Produce.
Coggins Produce is a platinum member
with Georgia Grown and is excited that the company will have the chance to
promote and help grow the Georgia Grown program as well as gain a mutually
rewarding relationship.
“Our business looks forward to working
to support and promote the Georgia Grown program. I, personally, have been a
member with previous companies and understand the importance of having an
agriculture department that helps to support and promote the produce. We plan
to participate in Georgia Grown food shows, promote the Georgia pavilion at [Produce Marketing Association], and use sales techniques to let everyone know how
important it is to buy locally,” Brannen said.
The company hopes to help others understand
how very important Georgia’s agriculture industry is to the state’s success. What
many people do not know, Brannen said, is how imperative the agriculture
industry is to the state financially: the industry provides and creates many
jobs, which bring in much needed revenue to provide resources vital to keep the
industry thriving.
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